Strategic Alliance Proposal for Small Businesses
Who We Are
Ideas Fan is a specialized marketing and advertising team dedicated to enhancing the growth of high-potential small businesses. We understand that your expertise lies in your product or service; ours is in helping more people know and value it.
A New Vision for Collaboration
We’re not simply another marketing agency. We propose a strategic alliance where our success is directly linked to yours. This model:
- Minimizes your initial financial risk
- Maximizes our commitment to your results
- Establishes a partnership relationship, not a client-provider one
Why This Model Works
78% of small businesses struggle to implement effective marketing strategies due to:
- Lack of specialized knowledge (62%)
- Time limitations to dedicate to marketing (84%)
- Insufficient budgets to hire premium services (71%)
Our proposal addresses these three barriers simultaneously.
Our Alliance Terms
1. Bilateral Commitment
This is neither a free service nor a “no-risk” proposition. It’s a shared investment:
- You maintain 100% control of your business
- We contribute our expertise and work hours
- Both commit to a specific action plan
2. Shared Investment
To ensure both parties are genuinely committed:
- Ideas Fan contributes: Strategy, execution, analysis, and continuous adjustments in digital and traditional marketing
- Your business contributes:
- A moderate monthly budget for paid advertising (defined according to your business size)
- Essential materials (signage, printed materials, etc.)
- Availability for regular planning and review meetings
3. Remuneration Model
Our model is based on the following results:
- Minimum base fee + percentage of demonstrable growth in sales/customers
- A transparent measurement system was established from the start
- Quarterly review of objectives and necessary adjustments
Realistic Time Expectations
Sustainable success doesn’t happen overnight. Our experience with more than 50 businesses similar to yours demonstrates the following:
| Stage | Period | Expected Results |
|---|---|---|
| Implementation | Month 1-2 | Establishment of foundations and first actions |
| Initial Traction | Month 3-6 | First indicators of improvement (15-30%) |
| Growth | Month 7-12 | Significant results (30-75% improvement) |
| Consolidation | Year 2 | Brand positioning and sustained growth |
Success Stories
Catering service in Mississauga, ON:
- Initial situation: 60% occupancy on weekends, scarce digital presence
- Results at 12 months: 95% occupancy, waiting list on weekends, 4.8/5 on Google Reviews
Auto Repair Vaughan, ON:
- Initial situation: 12 services weekly, no appointment system
- Results at 12 months: 35 services weekly, appointments scheduled 1 week in advance
Next Steps
- Diagnostic meeting (free and without commitment)
- Joint development of specific objectives for your business
- Presentation of action plan and specific terms
- Implementation starts within 7 days of approval
Does your business have the potential but needs the boost?
We don’t seek to work with all businesses. We seek to partner with those that:
- Have a quality product/service
- Are committed to growth
- Understand that sustainable success requires patience and consistency
Does your business meet these criteria? Then, we’re ready to grow together.
Ideas Fan: Transforming potential into results.
Contact us to schedule your diagnostic meeting:
